8-point guide to creating a communications plan
Communications is a crucial process embedded into every stage of an organisation's major transformation's life cycle. From start up, through implementation, until and even after closure of a transformation programme, communications plays a key role in its success.
This step by step guide starts from identifying impact audience to defining key messages to creating the appropriate content to accompany the key messages, and ends at the drafting and launching of communications plan.
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In this guide, you will find:
- A step-by-step framework
- List of specific activities to be completed
- List of deliverables
- Links to related online tools and frameworks
- Downloadable resources, including applicable MS Word, PowerPoint, and Excel templates
Anyone tasked with the responsibility of communicating the what, the why, the when and how of any intitiative would definately benefit from this using this guide.
Typical users will include:
- Transformation Sponsors
- Transformation Directors
- Change Management Consultants
- Programme and Project Managers
- Line Managers and Supervisors
Jamal D. Sakara Hamidu
Jamal is an ex-EY (formerly Ernst & Young) Management Consultant. He also previously worked as an Assistant Vice President at Deutsche Bank's Chief Data Office. He is currently the Founder and Managing Principal Consultant at North Sakara - creators of the changeportal®.
